• 30%

    Grew the deposits over all the original goal.

  • 40%

    Saved on marketing efficiencies.

  • Customer experience

    Attained high levels of customer satisfaction and service.

Rising bank

When Midwest BankCentre, a community bank in St. Louis, launched the digital-first Rising Bank in February, it joined the ranks of other financial companies generally large players such as JPMorgan Chase, Wells Fargo and MUFG Union Bank that have created separate, digital-only brands. Unlike them, the $1.9 billion-asset Midwest hopes to keep a community bank feel at the internet-only unit. ITWox helps organize our thoughts about this and deliver this package that provides optimal customer experience; that’s our goal and minimize our costs over the long term.

The Challenge

This 100 year old Bank was determining how it was going to stay relevant in the next 5 to 10 years. In addition, the bank wanted to improve operating processes, technology, and marketing efficiencies. In the current market it was getting harder to acquire and serve the younger population without technology.

The Solution and Benefits

ITWox worked with the bank to analyze their market vision for product distribution and their deposit goals. After the evaluation, ITWox developed a customized digital transformation plan, outlined the technology and tools required to accomplish those goals. ITWox introduced various Fintech companies to augment the strategy and worked with the bank to get stakeholder approvals. With Board approval, they designed the digital bank workflow, managed the website development, and recommended the best products for the new customer experience. ITWox developed the marketing campaigns and the analytics required to efficiently manage the digital channel, as well as making ongoing improvement recommendations to the bank.

WHAT WE DELIVERED

  • Technical guidance
    Technical guidance
  • Strategy
    Strategy
  • Experience Design
    UI/UX Design
  • Development
    Development
  • Launch
    Launch

Meel Now

The MeelNow App

The MeelNow App is name your own price food pickup app designed to save money for customers and restaurants by offering minimal fees.

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TradeX

TradeX

TRADE X offers Dealers an interactive and fully encompassing automotive trading platform, connecting authorized buyers and sellers from all over the world in an end-to-end, full-service trading solution.

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Flushing Bank

Flushing Bank

At Flushing Bank, are proud to have helped families, business owners, and communities grow and prosper for more than 90 years. After all, they have been building relationships in the New York metropolitan area since 1929.

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